Choice, as they say, is a good thing. Or you can never have too choices. In the mobile device operating system space, there are plenty to choose from, with Apple’s iOS and Google’s Android leading the pack.

Not to be left out, the Mozilla Foundation, publishers of the popular, open source Firefox Web browser, plans to add one more mobile OS to the mix.

Called Firefox OS, and built on HTML5, the same markup language used to build modern websites and Web applications, it has managed to garner the support of leading vendors in the business.

Mozilla Firefox OS

From the official announcement:

Industry support is growing behind Mozilla’s plans to launch a new fully open mobile ecosystem based on HTML5. The operating system, which Mozilla today confirmed will use its Firefox brand, will power the launch of smartphones built entirely to open Web standards, where all of the device’s capabilities can be developed as HTML5 applications.

Mapping to key Firefox footprints around the globe, leading operators Deutsche Telekom, Etisalat, Smart, Sprint, Telecom Italia, Telefónica and Telenor are backing the open Firefox OS as an exciting new entrant to the smartphone marketplace. They have also identified the potential of the technology to deliver compelling smartphone experiences at attainable prices.

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