Big Data, Tutorials/Tips

How to send bulk email to your students using R

In this post I write about a technique I use to send personalized bulk emails to my students at the open and distance education university where I teach (the Universidad Nacional Abierta in Venezuela, or UNA, for short). Being able to mass-email students with personalized messages is should be an important issue in any distance education setup.

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However, as the UNA does not provide teachers with institutional tools to perform such an outreach, we teachers are left to our own devices. I use R for all sorts of teaching and research tasks, and this was not going to be the exception. That’s how I came across an R package for sending emails called mailR, which proved to be the right tool for this task.

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In what follows I will give some information of context to explain why mass-emailing would be a necessary strategy for us course facilitators to implement at the UNA. If you are only interested in how to implement this using R, you can Continue reading

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